Enjoy the Ultimate Immersion in K-Culture with Four Seasons Hotel Seoul

A vibrant epicentre of innovation, Korea’s dynamic capital Seoul is where the latest K-culture trends are pioneered and then embraced globally, making this hip hotspot a must-visit destination for trendsetters. From art to gastronomy, beauty, wellness and more, discover the newest movements and happenings with Four Seasons Hotel Seoul. Set in the heart of the city, our contemporary urban oasis places you in the centre of the action – and is also home to a world of inspiration within its own walls.

Cutting-Edge Creativity

Hot on the heels of Hong Kong, Seoul is fast emerging as Asia’s next big art hub – and with more than 160 works from international artists and ever-changing creative showcases, Four Seasons Hotel Seoul is a dazzling artistic hotspot all its own. Beauty and inspiration lie around every corner in the form of sculptural installations, decorative 3D panels, striking ceramics, flower arrangements by world-leading florist Nicolai Bergmann and vibrant collaborations with local and international creatives. Steps from the Hotel, dive into major international art fair Frieze Seoul in September, showcasing more than 110 leading galleries from across Asia and beyond. Year-round, discover nearby cultural highlights, including the Kukje Gallery, Gallery Hyundai, Hakgojae, and the PKM gallery.

Authentic Flavour

Blending time-honoured traditions with pioneering new trends, Seoul is a gastro-lover’s paradise. Savour Korea’s finest mixology with a bar-hopping tour in the buzzing heart of Seoul. Start with hand-crafted cocktails at Charles H. or OUL in Four Seasons Hotel Seoul, where artisan distillers, local sustainable ingredients and masterful mixology unite in uber-stylish surrounds that pay homage to the ever-changing identity of after-hours Seoul. Follow up with a flavourful exploration of traditional Korean liquors at Bar Cham in Seochon, then head on to Seoul’s hippest neighbourhood, Naejadong – perfectly positioned within walking distance from Four Seasons Hotel Seoul – where under-the-radar bar gems such as Pomme, Abyss, Slow hand and Cobbler are gaining a cult following. For a sweet treat, take a coffee and dessert tour of the charming hanok cafes in Seochon and Bukchon, located near the Hotel. Combining traditional Korean architecture with modern café culture, these unique coffee shops are a deliciously distinctive fusion of old and new.

The Latest Beauty Trends

Dip into the hottest new trend in K-beauty at the Nail Bar at Four Seasons Hotel Seoul. Following a consultation, indulge in a custom nail care and art service designed by our creative nail technicians, using your personalized colour choices for maximum impact. From October 2024, personalized colour analysis will also be available for an additional fee. Our skilled consultants will conduct a personal colour analysis to suggest the most flattering colours for your clothing, makeup, and accessories. Ready to step out in style? Head to nearby Olive Young, the country’s largest beauty product retailer, to discover a wide range of K-beauty products. From renowned brands to niche Korean finds across skincare, cosmetics, supplements and more, this go-to destination is a firm favourite with global beauty enthusiasts.

A Fresh Take on K-Wellness

Wellness starts within – and nowhere more so than at Four Seasons Hotel Seoul, where fresh local ingredients are the star of the Hotel’s delicious health-boosting cuisine. Enjoy a mouth-watering array of international favourites and Korean dishes in The Market Kitchen, where our talented chefs transform natural local and seasonal produce into imaginative cuisine that nourishes the soul and senses. Afterwards, relax with the ultimate in K-wellness in the Hotel’s cocooning spa. Enjoy a unique take on a quintessential Korean sauna ritual, featuring cold, warm and hot baths, as well as wet and dry sauna rooms – alongside a reading lounge, luxurious daybeds and views over one of Seoul’s most picturesque palaces. Round off the experience with an authentic Korean scrub service, known as seshin; a time-honoured tradition featuring deep cleansing and exfoliation to boost blood flow, support lymphatic drainage and brighten skin, leaving you rejuvenated and glowing.

For reservations and inquiries, call 02-6388-5000 or click here.