Beverly Wilshire, A Four Seasons Hotel

Guests who book a suite will receive complimentary access to drive around the city’s famed streets in a new Maserati Levante SUV
August 16, 2019,
Beverly Wilshire, A Four Seasons Hotel, USA

Luxury in hospitality meets luxury on the road with a new stay-and-drive package presented by Beverly Wilshire, A Four Seasons Hotel and Maserati. Beginning August 26, 2019 and running until October 31, 2019, guests staying in a suite or Specialty Suite at the Hotel will receive complimentary access to drive a 2019 Maserati Levante around Beverly Hills and Los Angeles.

As the newest member of the Maserati family, the Levante SUV is an all-wheel drive, taking performance to the next level while offering everything you would expect from a Maserati: responsiveness, long-distance refinement, cutting-edge technology, and a luxurious interior.

“This exciting collaboration brings together two iconic brands, allowing our guests to truly experience the rich car culture our city offers,” says Peter Humig, Regional Vice President and General Manager.

Beverly Wilshire, A Four Seasons Hotel has an affinity for the ever-evolving automobile industry, having been built on the Beverly Auto Speedway. The then American board track, built in 1919, was home to speeding Model Ts and saw the likes of famous race car drivers such as Jimmy Murphy and Harlan Fengler before the Hotel’s opening in 1928. Now part of the Hotel’s identity, the story comes to life through this offering, expertly pairing the chronicles with Maserati’s deep history of creating exquisite masterpieces, further fuelling car aficionados and enthusiasts to experience the best of Los Angeles.

Known as the entertainment capital of the world, Los Angeles not only invented the magic of movies and television, but in turn is recognised as the driver behind the nation’s passion for vehicles due to Hollywood’s influence on crafting captivating car movies throughout the years. To learn more about Hollywood’s impact on the car culture, guests in suites will also receive two complimentary tickets to the Petersen Automotive Museum. Make sure to visit the new Hollywood Dream Machines: Vehicles of Science Fiction and Fantasy exhibition, which explores the cult classic films and stories, bringing them to life through props, design drawings and physical vehicle models.

Sunny days in Southern California lead to breath-taking drives in the luxurious Maserati Levante SUV up the famed Rodeo Drive, through twists and turns on Mulholland Drive, and along the Pacific Coast Highway. The drive is complemented by a curated Spotify playlist certain to get drivers in the “California state of mind,” the Hotel’s sustainable water cartons, as well as a customised itinerary crafted by Maserati’s team of experts and the Hotel’s Concierge team, providing recommendations on where to stop to eat, play and park for the most Instagrammable moments.

Employees of Beverly Wilshire, A Four Seasons Hotel have been trained by the Maserati team on how to handle and support drivers looking to take the SUV out for a spin. Book this experience today by visiting the Hotel’s website or calling Reservations at 800 421 4354. The vehicles are subject to availability and only available for registered Hotel suite guests. Must be 25 years or older and possess a currently valid driver’s license. Additional restrictions and requirements may apply.

Follow along on social media and tell us how you embrace Los Angeles’ car culture using #BWCulturalImmersion and @BeverlyWilshire.



PRESS CONTACTS
Kiersten Dunn
Director of Public Relations and Communications
9500 Wilshire Boulevard
Beverly Hills, 90212
USA